Western Michigan University
The innovations expand beyond just the customer, as these buildings are made to be attractive in a way that not only improves the appearance of the community but reduces the carbon footprint for the community. The most recent project, Bradford Station, will have quick access to bike lanes, and a short walk to the Grand Rapids medical mile. By providing access to bike lanes and walking accessibility, Bazzani can eliminate the need for motor vehicles in their buildings. This reduces overall noise pollution, as well as air pollution from the vehicles.
These buildings also save large amounts of energy, and they use 50% less than an average apartment building. By using efficient lighting, insulation, and appliances, Bazzani buildings reduce the need for energy that may come from nonrenewable resources.
This is Bradford Station (The newest Bazzani Project)
Bazzani, is no longer the leader of the firm, as he has sense retired (further proof of his success through this process) but his theory and process is still in practice and Bazzani is still actively seeking to change the minds of their competitors.
By showing that this business model can be financially successful, Bazzani has inspired other firms to use more sustainable processes, (evident in the use of low flow toilets, and efficient lighting in new homes.) Bazzani has also gained a lot of business in metro areas due to the popularity of their buildings.
The customers receive an impact in the form of financial incentives from low power, and heating bills, as well as a bonus to their social consciousness. When you live in a sustainable home, it is much more likely that you are willing to follow sustainable processes elsewhere, such as at work or in public spaces.
The business has been very successful, and the employees are more than happy in their roles. Heather was extremely enthusiastic in the interview I did with her, and it was completely evident that she has a great sense of purpose with this company.
Bazzani has also been able to create buildings for a myriad of different industries, for example: Vet clinics, bars, coffee shops, storage spaces, private residences, public buildings, and even high end hotel.
What does this mean? Well this means that Bazzani's commitment to sustainability has rewarded them with projects in many different fields. This has brought with it great profits, and a great sense of purpose for the employees of Bazzani. Bazzani employees are able to drive all over the state of Michigan and tell the people that they meet, "I was a part of that." Bazzani employees get to tell their children, and the grandchildren, that the buildings that were part of an early revolution in construction, were something that they had a hand in. These buildings are likely to stand for the next century, and will save thousands in energy cost, and delete the carbon footprints of hundred of people every single year.
The environment reaps the rewards of Bazzani's policies. When buildings are made to run on fresh air, and limit energy use, the carbon footprint gets a little bit smaller, when the carbon footprint gets a little bit smaller, mother nature sleeps easier. By reducing this carbon footprint, the area has fresher air, the rivers run cleaner, the wildlife is healthier, and the society is happier. Bazzani buildings create a mutually beneficial relationship between nature and humanity, something that is growing increasingly more difficult in a rapidly expanding world.
Heather Coyne, Director of Marketing
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Grand Rapids, Michigan, US
Business Website: https://www.bazzani.com/
Year Founded: 1996
Number of Employees: 2 to 10