Innovation

October Cafe is an innovative business dedicated to promoting sustainability and health through its vegan and gluten-free menu options. The cafe aims to provide nutritious alternatives that contribute to UN Sustainable Development Goals (SDGs) 3, 7, and 17. By focusing on plant-based offerings, October Cafe not only enhances good health and well-being (SDG 3) but also addresses environmental concerns by significantly reducing greenhouse gas emissions associated with animal agriculture (SDG 7).

The cafe’s commitment to sustainability is evident in its choice of packaging and materials. October Cafe utilizes compostable and recycled containers for beverages, thereby minimizing waste and reducing landfill reliance. This practice aligns with SDG 12 (Responsible Consumption and Production) by promoting circular economy principles and encouraging customers to adopt environmentally friendly habits. Furthermore, the cafe prioritizes local sourcing for its ingredients, partnering with nearby farms and suppliers to cut down on transportation emissions and ensure ethical sourcing (SDG 17). These partnerships not only support the local economy but also help foster a community dedicated to sustainable practices. Through its innovative approach, October Cafe is not just serving food; it is cultivating a healthier lifestyle while addressing urgent global challenges. By integrating sustainable practices into its business model, the cafe exemplifies how food service can actively contribute to a better world and inspire others to follow suit.

Inspiration

Audrey Borden shared the personal inspiration behind the cafe: “When Michelle transitioned to a health-conscious lifestyle, it changed how we saw food and its impact. Her journey inspired me to create a space where people can enjoy food and beverages without having to worry about what’s in them.” Michelle being a diabetic has motivated this philosophy of health and transparency is reflected in October Cafe’s dedication to ethically sourcing ingredients, ensuring they are not only nutritious but also responsibly produced. By fostering local partnerships, Audrey hopes to cultivate a sense of community while promoting sustainable practices.

Overall impact

The innovations at October Cafe have already led to short-term and long-term benefits for the business, its customers, and the environment. In the short term, October Cafe’s innovations also positively impact the local community and environment. By offering a fully vegan menu, the cafe addresses the environmental challenges associated with animal agriculture, a leading source of greenhouse gas emissions. The reuse of old cup containers is a prime example of creative solutions to waste reduction, fostering a culture of reusability among customers. Moreover, by sourcing ingredients locally, October Cafe not only supports nearby farmers but also reduces transportation emissions, aligning with SDG 13 (Climate Action) and SDG 2 (Zero Hunger).

In pursuit of a forward-looking vision, the long-term effects are expected to be equally promising. The cafe’s sustainable practices have strengthened its brand reputation as a socially responsible business, appealing to a growing segment of ethical consumers. The use of compostable packaging and the reuse of containers has significantly reduced the cafe's carbon footprint while encouraging customers to adopt similar sustainable practices. These efforts help foster a culture of environmental responsibility, resonating with SDG 12. Additionally, the cafe’s ongoing partnerships with local suppliers support SDG 8 (Decent Work and Economic Growth), enriching the local economy and cultivating lasting, community-centered relationships.

Business benefit

The introduction of diverse vegan and gluten-free menu options has attracted a wider customer base, increased foot traffic, and boosted revenue. "We’ve seen a steady growth in our customer base, especially from those who are new to vegan or gluten-free options," Audrey explains. This loyalty has translated into consistent repeat business, as customers are drawn to the cafe's commitment to health and sustainability.

Social and environmental benefit

The innovations utilized by October Cafe benefit the environment as they lower their environmental footprint by offering a fully vegan menu as animal agriculture is one of the main causes of CO2 emissions. Veganism uses fewer resources which allows for a more sustainable food system. They creatively reuse old cup containers to hold the drinks to help reduce waste as they aren’t relying on new cup holders. Taking this step helps cut down on single-use plastic waste and motivates consumers to reuse containers. 

October Cafe uses coffee beans and food that are from Chicago-based businesses which helps reduce carbon emissions that are transportation-related. By supporting local and ethically sourced products, they help create a strong sense of community as well as reduce environmental impact throughout the supply chain. Furthermore, this helps strengthen the community by creating connections between small businesses, customers, and suppliers. The cafe is a welcoming and inclusive environment for all, creating a space where people from all walks of life can feel at home. They emphasize diversity, which is reflected in the staff and their customer base. October Cafe benefits society and the community by prioritizing health, sustainability, ethics, and inclusivity. This effort aligns with the owner’s vision where anyone can walk through the door and be welcomed. 

Interview

Audrey Borden, Co-Owner