Kristivera Vidianti
Julio Cruz
Brando Savarese
Loyola Marymount University
Ingrid Greene
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Nina, a sophomore in LMU’s M-School, embarked on an entrepreneurial journey through the creation of her clothing brand, Nina be. With a strong focus on promoting confidence and sustainability, her brand not only offers vibrant and bold designs but also aligns with key Sustainable Development Goals (SDGs). Through her innovation, she addresses SDG #13 (Climate Action), SDG #12 (Responsible Consumption and Production), and fosters a sense of community and empowerment.
Nina's innovation lies in her passion for fashion and her commitment to producing sustainable clothes. She has specifically incorporated environmentally friendly practices with the goal of minimizing waste and utilizing sustainable materials. Nina implements a “print on demand” model, which means that clothing is only produced when customers place an order, reducing waste, fashion fashion, and promoting responsible consumption.
Nina’s inspiration stems from her experiences and dedication to promoting confidence, sustainability, and her love for fashion. She was inspired to start her brand after an entrepreneurship class, which ignited her passion for fashion. Her motivation is rooted in her desire to offer sustainable, confidence-boosting clothing to her target audience, which ranges from middle schoolers to young adults.
Nina be. has made a considerable impact on the fashion industry. By prioritizing sustainable materials and a "print on demand" model, Nina reduces waste and carbon emissions. This environmentally conscious approach aligns with SDG #12 and #13. Her commitment to diverse body representation in photoshoots fosters a positive societal impact by promoting inclusivity and self-expression. Over time, her brand's sustainable practices will contribute to a reduction in the fashion industry's negative environmental footprint. Nina has conducted an extensive, year-long research of suppliers in order to ethically source her supplies from government-based factories that highly regulate the well-being of the workers.
Nina be. has seen visible growth. Her "print on demand" model enables her to eliminate concerns about inventory or unsold items. This innovation not only reduces waste but also allows for affordable, sustainable fashion choices. As a result, Ninaabe.us encourages environmentally conscious consumers.
Nina be. promotes sustainability by offering eco-friendly clothing options. Through her commitment to responsible consumption and production, she has contributed to reducing waste and emissions. Nina's attention to her suppliers' well-being and her commitment to sourcing from an ethical factory exemplify her admirable intention to prioritize ethical and sustainable practices in her business. Moreover, her brand encourages self-confidence and self-expression, fostering a positive societal impact by empowering individuals to embrace their unique styles and bodies in an environmentally responsible way.
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Nina Berglund, Founder, CEO
Ninabe.us, founded by sophomore marketing major Nina, is an emerging clothing brand known for its bright, bold, and confident designs. The company, which primarily targets females aged middle school to 25, also offers a selection of men's shirts and stickers. Operating on a print-on-demand model, ninabe.us emphasizes ethical sourcing and is expanding through collaborations and social media marketing, with plans to diversify its product range and audience engagement.