Innovation

Impactree, pioneered by Rajshree, a social activist, and Vivek, a corporate strategist, transforms social and environmental impact through innovative platforms, with a focus on education, healthcare, rural development, and sustainability. Impactree empowers businesses, NGOs, and social enterprises to align with global goals and create lasting change by integrating real-time tracking, data visualization, and impact assessment while fostering transparency and accountability.

The platforms align closely with global Sustainable Development Goals (SDGs). NETRI, aligned with SDG 5 (Gender Equality), is a platform that supports rural women entrepreneurs in enhancing their market knowledge and expanding their businesses within the current socio-economic structures through training and funding, fostering independence, and reducing economic disparities. PRABHAAV streamlines project management, tracking outputs, outcomes, and impact metrics and aligns with SDG 8 (Decent Work and Economic Growth). It simplifies workflows and manages documentation and expenses, helping organizations quantify and visualize their impact efficiently. RUBICR contributes to SDG 9 (Industry, Innovation, and Infrastructure) by collecting, validating, and visualizing data, ensuring compliance with more than 600 sustainability standards. It provides real-time, AI-powered dashboards, ensuring data accuracy and offering insights for better decision-making.

Impactree embodies a vision where innovation and purpose converge, enabling organizations to transform challenges into opportunities and align their actions with the greater good. Their upcoming goal is to expand their global presence, innovate further in ESG solutions, and strengthen their contribution to SDGs through advanced technologies and collaborative partnerships. Additionally, it aims to collaborate with as many organizations as possible to deepen the impact and expedite progress toward achieving the SDGs.

Inspiration

Impactree was established as a consulting firm in 2012 and addressed data inefficiencies in development projects. Rajshree and Vivek combined their expertise to develop tools for streamlining social impact measurement. By 2018, Impactree had become a niche player in the development space. During COVID-19, the team launched a hyperlocal relief delivery platform that connected global donors with local kirana stores. Vivek said, "We estimate that in about nine months, we have sold around 3 million meals” to vulnerable communities, thus adapting and creating scalable solutions during a crisis.

Through resilience and innovation, Impactree exemplified the power of collaboration in addressing systemic challenges. In 2021, Impactree expanded into sustainability and entrepreneurship and developed ESG tracking platforms to help organizations like the Bill and Melinda Gates Foundation streamline sustainability reporting and achieve net-zero goals. In 2022, they launched programs supporting women entrepreneurs in Maharashtra and Tamil Nadu, addressing barriers, such as access to capital and government schemes. These initiatives empowered hundreds of small businesses, enabling participants to triple or quadruple their incomes. Today, Impactree drives meaningful change across social impact, sustainability, and entrepreneurship by leveraging data-driven solutions to solve systemic challenges. 

Overall impact

Impactree assists organizations in making significant, measurable impacts across various sectors. They provide advanced tools and platforms to businesses, NGOs, and social enterprises for tracking and optimizing impact. They have collaborated with over 1,080 clients across India, Saudi Arabia, and Singapore, collecting more than 26 million data points, and directly touching the lives of 2 million people. With the help of Impactree's measurement tools, organizations have achieved up to 40 times greater effectiveness, ensuring that every initiative delivers meaningful and sustainable progress.

One of the company's flagship platforms, Prabhaav, has revolutionized how organizations approach social initiatives. They are now able to report real-time data and share the progress of their initiatives with stakeholders in a more meaningful way. In the interview, Vivek said “You come to us if you want to understand how do you want to become net zero? We will be there with you every step of the journey. If you find too many fatalities or accidents happening in your workplace, in your sustainability tracking, our people will help you work with you on that”. This builds trust and helps secure further investments and partnerships to drive even greater change. In sectors like education and healthcare, the ability to monitor and adjust programs based on real-time data means more lives are impacted positively.

With platforms like Rubicr, organizations now have the insights they need to achieve transformative outcomes. Impactree has set a benchmark in creating measurable and sustainable change by marrying technology with purpose. 

Business benefit

For many small NGOs that had difficulty measuring their impact and sharing their stories, Impactree became a vital resource. By enabling them to present their donors with real numbers, real progress, and real change, it truly transformed their approach.

The growth of this vision reflects the boundless possibilities when technology and empathy intersect. From local NGOs to multinational corporations, Impactree proved that technology could bridge gaps, save costs, and create momentous impact. Their work extends beyond just delivering data solutions—it is about building trust. Employees are empowered to innovate and contribute to meaningful change.

Impactree embodies a core mission where purpose and profit intersect. It’s about using data to change lives and enabling businesses to thrive by helping others flourish. This approach transcends traditional business models, fostering systemic change. 

Social and environmental benefit

Many government policies support women in starting businesses but fail to provide the necessary training and resources. Through the Netri program, Impactree addresses this gap by empowering women farmers in rural Marathwada, Maharashtra. The program transforms them into entrepreneurial leaders, known as Krishi Netri, through comprehensive training in marketing, branding, and communication. This training helps women develop the skills needed to establish and scale district-level agricultural enterprises, enabling them to sell their products at higher prices and improve their financial stability.

Netri also addresses the challenges of climate change by promoting the cultivation of climate-friendly crops such as pulses. This supports sustainable, multi-cropping practices, which reduce the negative impacts of monoculture farming and contribute to environmental sustainability. Additionally, Netri connects women entrepreneurs with markets and resources, strengthening community ties and building trust among stakeholders. Through resilience and innovation, Impactree exemplified the power of collaboration in addressing systemic challenges. 

Interview

Vivek Shankaranarayanan, Co-Founder

Watch video on YouTube