Better Skin, Better Well-Being

BodyElementz

3. Good Health and Well-Being

Overview

The mission of BodyElementz and founder Demetra Charidemou is to enhance the natural elements of clients skin to empower them in their own beauty, believing natural is the most beautiful.

With this skincare company, BodyElementz and her mission of striving to incorporate natural elements for your skin to embody your own beauty. Natural is the most beautiful. The company contributes directly to SDG 3, Good Health and Well-Being.

Authors

Abiola Giwa

Abiola Giwa

Alexis Charidemou

Alexis Charidemou

Antonia Frazier

Antonia Frazier

School

St. John's University

St. John's University

Professor

Charles Wankel

Charles Wankel

Innovation

BodyElementz is an all natural skincare service that provides a variety of treatments for both women and men. They are located in Queens, NY and began treating clients in 2019. The company treats clients with three different high quality machines. They offer services such as: laser hair removal, RF treatments, Vitamin skin infusions, body contouring, and more. Most importantly, they stress that they are a Botox and filler free zone. They are all natural and carry these high quality machines in order to get the best results by natural means.

They strive to make it known to their clients that not only are they in great hands, but with consistency and a little bit of maintenance, they can consistently see the results they want. Their machines and techniques work wonderfully and not only will the results will be amazing, but they will feel beautiful and confident in their skin. BodyElementz values giving back. "We want the business to impact society by wanting women to know that natural is the most beautiful. They are even currently working on partnering with a charity for children, we firmly believe in impacting society, you need to give back to society," said Charidemou. They also give back to society in helping solve the Sustainable Development Goals when it comes to well being and good health. Making people feel good about themselves, making them feel confident, and really taking care of their skin gives them exactly what they need, which is truly a blessing.

Better Skin, Better Well-Being

Inspiration

Law enforcement was a stressful career for Demetra Charidemou. The job required long hours and many late nights. It was 2018 when Charidemou decided to pursue a career in skincare. She could foresee that a career in skincare would be “something much more relaxing, and give her a break from the norm.” Since she was passionate about lasering she decided to start her endeavor in this area. As the owner of BodyElementz, she promotes the mission of helping women to feel beautiful in their natural state. “There is no need for Botox and Fillers when the earth offers simple ingredients that can restore the mind, body, and soul," she shared. Performing skincare treatments is relaxing for Charidemou; therefore, she desires for her clients to feel relaxed during and after receiving the treatments. The stresses of daily life are draining for many women, from the stay at home moms to working women. Even college students struggle to feel at peace in this world. Charidemou believes that servicing the Well-Being SDG through skincare is a great way to reduce stress in women.

The leader of BodyElementz hopes to inspire women to love themselves and realize that they do not need much to feel beautiful. Charidemou shows her customers that they are in great hands by explaining the treatments to them prior to the procedure. The vitamin-skin infusions refer to Vitamin IV Therapy that nourishes the body from the inside out, allowing clients to receive a holistic treatment that caters to the internal organs as well as the skin.

Overall impact

Body Elements initially started as a skin-wellness business that would be catered towards women ranging from ages 18-45. This group of women are constantly targeted by brands and establishments that are toxic to the body. Body Elementz started with the short term goal of giving women the opportunity to have healthy skin with natural remedies. To start out, the establishment offered minimal lasering, vitamin-skin infusion, and RF treatments. The business started in 2018 in Queens, New York. They have been able to increase their clientele and achieve good rapport with consistent customers. Many of Charidemou’s clients have ditched Botox and fillers since beginning her services. They find that less is more, and that natural remedies can go a long way if done properly.

In the long-term, Charidemou hopes to market her services towards men. Self-care wellness is a topic that is still uncommon among the majority of men. She is hoping to spread more awareness of the importance of well-being in masculine circles. At the end of the day, all human bodies need to be taken care of, and skincare is a simple start. Another long-term goal would be to use the clinic space to perform fundraising efforts for children. BodyElementz would like to host events where the donations would be donated to a local charity. For example, the clinic would offer $60 laser treatments and donate $20 of each treatment given to a local charity. Charidemou is still looking for more ways to give back to her community.

Business benefit

This innovation benefits the business by giving women from ages 18 - 45 the opportunity to embrace their natural beauty without the harmful effects of Botox and fillers, supporting Global Goal #3 good health and well-being. Additionally, there has been an increase in revenue along with their clientele due to Charidemou’s amazing services. Another way this innovation benefits this business is the fact that skincare is so important to many people, giving the company an easy target audience.

Moreover, because BodyElementz is about good health and the well-being of others, some of their newer customers have gotten rid of Botox and fillers after realizing that the natural remedies provided by BodyElementz are the healthiest way to go.

Social and environmental benefit

The owner of BodyElementz promotes the mission of helping women to feel beautiful in their natural state. This business benefits society by giving women, and soon men, the option for safe, long-term results. Again, they offer services such as laser hair removal, RF treatments,vitamin skin infusions, body contouring, and more.

Essentially, laser facials have many benefits. They are quick and painless with really no risk factors and can be used on all skin tones. Laser facials work to build collagen which is essential for premature aging like wrinkles. Also, dark spots, hyperpigmentation, blackheads, and freckles can be eliminated over time. Smooth glowing, younger skin is the long term benefit. While Botox shows immediate results, it wears off in six months and must be given by a trained professional. Eye and mouth drooping and real side effects that can happen if not injected properly and are hard to reverse until the Botox wears off. As for fillers, they are placed deep within the skin's dermal layer and offer almost immediate results, filling out wrinkles and plumping the skin. However, side effects from injections include between 48 to 72 hours of swelling and redness, with results only lasting 6-12 months and consistent upkeep required to maintain optimal results.

In the end, whether through laser treatments, RF treatments, or vitamin skin infusions, women choosing natural methods for their well-being is safer and healthier than using Botox and fillers for their skin care needs.

Interview

Demetra Charidemou, Founder

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BodyElementz

BodyElementz

Queens, New York, UM

Business Website: [email protected]

Year Founded: 2019

Number of Employees: 2 to 10

Body Elementz serves a community that is looking to embrace their beauty through natural remedies and methods. They offer treatments such as vitamin-skin infusions, minimal lasering, and RF treatments. Body Elementz also prides itself on being a Botox and filler free zone that serves people over the age of 18.