Seed Paper India

Seed of Hope

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Authors

Ashu Bhardwaj

Ashu Bhardwaj

Vishan Khatavkar

Vishan Khatavkar

Debjit Senapati

Debjit Senapati

Akshat Mahawar

Akshat Mahawar

SHUBHAM NANEWAR

SHUBHAM NANEWAR

Anish Khandelwal

Anish Khandelwal

School

Goa Institute of Management

Goa Institute of Management

Professor

Divya Singhal

Divya Singhal

Global Goals

3. Good Health and Well-Being 11. Sustainable Cities and Communities 13. Climate Action 14. Life Below Water 15. Life on Land

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Summary

Seed Paper India is a company that aims to increase plantation and reduce waste in society to come up with the idea of Plantable paper.

Plantable paper is a biodegradable eco-paper made with eco-friendly recycled paper (no trees harmed for this paper) and embedded with seeds. When the paper is planted in a pot of soil, the seeds grow, and the paper composts away. All that is left behind are flowers, herbs or vegetables, and no waste.

Mr. Roshan Ray Bangalore, the founder of Seed Paper India, says, “Seed is a starting point of every idea, every growth, and that is where my inspiration came from. I am an avid reader, a lone traveler, a passionate biker, photographer, and fitness freak. I believe this idea of seed paper can tweak the system and make the world a better place for our Future Generation.”

Seed Paper India manufactures plantable seed paper and Seed Pencils, Seed Bombs, Seed Pens, and Seed Cards for all your Wedding Invites, Calendars, etc.

"We soak the paper in shallow water and then fill the top with good fertile soil, letting it germinate with climate conditions. We use different plants/flowers like Mari Gold, Basil, Wild Flower, Tomato, and Mix Vegetable Seed Paper. We offer various products like special handmade paper, wedding cards, Calendars, Plantable Rakhi which can be purchase through different channels for the customers who care about nature as well as the quality of the product", says Mr. Ray.

Innovation

The Following Innovations, which they pioneered by Seed Paper India which Completely revolutionized the way people celebrate our festivals, wedding, and events

1) Seed Paper Invite and Wedding Cards-All the Seed Paper Cards are 100% Biodegradable and grow into plants with 4-6 weeks, thereby reducing waste cause in these events

2) Seed Ganesha -By drastically reducing POP in our Water Bodies and using river bed clay with a seed embedded in them changed the way India worships Idols, which are now Eco Green

3) Seed Crackers-Due to the crackdown of Pollution Causing Crackers, Seed Crackers has made huge inroads into the traditional Diwali Celebration

4) Plantable Seed Rakhi’s

5) Seed Pencils and Pens

All these products reduce the waste generated from them especially plastic waste in society, which affects the life on land or water.

When asked about the most exciting part of his company, he said that " each product has a story to tell and celebrate a world without plastic. When each product is launched, it creates huge attention due to the uniqueness of the product as it is analogous to an actual living and breathing organism".

Seed of Hope

Inspiration

Bengaluru-based Roshan Ray got thinking “sustainable” when his handmade paper business got an order to print a large batch of wedding cards back in 2014. He realized wedding invites are something you throw away after the occasion. But what if it could be recycled? He created wedding cards with plant seeds embedded in them. The invitation could be planted, and plants would grow out of them! He soon hit upon the idea of embedding seeds in several other everyday products that otherwise easily wind up in the waste.

Overall impact

As of 2015, estimates yield that 6.3 billion tons of plastic have been generated on a global spectrum. What happens in terms of management of these disposed of wastes? It is shocking to learn that only 9% of it gets recycled, 12% is incinerated, and the remaining 79% is left to rot in open spaces or landfills.

This is where Seed Paper India steps in and responds to the existing problem by offering creative and sustainable solutions that involve the community at every level.

By creating Seed Pens for the masses, whose body is made of 100% recycled cardboard paper, they have eliminated the use of single-use Ball pens. Only the refill is plastic; other than that, the seed pen is made of 100% recycled paper.

By creating Seed Paper Flags, they have virtually started a new movement by eliminating plastic flags used in political and social get-togethers during republic and independence day.

By pioneering the making of seed Ganesha, they have started a green revolution by making Ganesha out of clay and embedding them with seeds so that our rivers and lakes don't get polluted by using the traditional POP material.

By 2050, the trends in waste production are forecasted to double, the natural environment will be burdened with 12 billion tons of plastic. So, let's not wait for then.

Business benefit

"We have always cared for sustainable living and environmental preservation. It was in the summer of 2014 when the idea of seed paper was planted in our heads (no pun intended). And voila, Seed Paper India came into existence soon after. Since then, we have been serving the planet in our small way by reducing paper wastage and growing more plants. However, to truly make a difference, we request you to come on board and use seed paper", explained Mr. Ray.

Seed Paper India got support from the Government, Eco Group, and Individuals who want to make a difference by Changing the World. People and organizations understand the importance of Plants and hence started coming forward to take steps towards green products like Seed Paper wedding cards and seed pencils and pens.

The Proud Collaborations

Seed paper India believes that even if anyone is 1% concerned about the reversal of environmental damage, it is enough to spark a cycle of change. And this fervent vision is quickly gaining ground through the power of partnerships.

Seed Paper India has collaborated with top Indian and International brands by customizing products according to their tastes and requirements. They had the opportunity to craft seeded cards for the New York Fashion week distributed to all the celebrities at the event.

They have undertaken orders from brands like Infosys, Hilton Hotels, Tata housing, Omniactive, and Make My Trip, among many others.

Over 5000 handmade plantable books and pencils were provided to Swiggy that would sprout into bright flowers. Hoegaarden placed orders for hexagonal coasters while Café Coffee Day had seed cards on their racks.

Social and environmental benefit

Society faces problems related to air quality and global warming. The reason behind this is the afforestation of trees to increase the land for construction and other purposes, which ultimately affect our climate.

Seed Paper India is a company that aims to increase plantation and reduce waste in society to come up with the idea of Plantable paper.

In their factory, they employ women from the neighboring villages for making seed paper, which helps in employment and skill training.

The packing of their products is done by an NGO which hires physically and mentally challenged individuals.

The Founder, Roshaan Ray, has started to train eco-entrepreneurs with his "Weekly Master Classes," He hopes to train over 100,000 eco-entrepreneurs by using natural resources and making sustainable products for future generations.

He has successfully trained over 1000 eco-entrepreneurs in tier 2, and tier 3 cities where the know-how knowledge is scarce and the natural resources are unutilized.

Interview

Roshan Ray, Founder

Business information

Seed Paper India

Seed Paper India

Bangalore, Karnataka, IN
Year Founded: 2014
Number of Employees: 11 to 50

Seed Paper India is a company that aims to increase plantation and reduce waste in society to come up with the idea of Plantable paper.

Seed Paper India has put together a holistic framework identifying the elements and activities such as land, water, air, agriculture, education, health, and business necessary to build a sustainable future for our planet. It is building a solutions platform where any eco-warrior can promote its solution for sustainable development.