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The Paradigm Project works to “positively impact poverty” by connecting low-income families in developing areas with efficient stoves. By doing this, they improve the health of many families who use open fires as their source of food preparation, they save the environment by drastically decreasing firewood need in arid and semi arid areas, and they give family members more time to do other things such as go to school or work to support the family.
The innovation of the Paradigm Project centers on the business model. Not only are they able to provide fuel efficient stoves and products, but they are able to create a financially efficient model to continue to support developing countries. By selling carbon offsets, the Paradigm Project is able to establish a financial base to provide stoves to people on credit. This means that the stoves meant to improve the lives of many people are not placing an unnecessary financial burden upfront. Families are not forced to take financial risks to improve the lives of family members, essentially taking the burden of risk off of struggling populations.
After years following other career paths, Neil Bellefeuille and Greg Spencer, founders of The Paradigm Project, took a mission trip to Africa. It was on this trip that their eyes were open to the different levels of poverty. There were people who were on the fringe of life, which is how most people see the level of poverty in third world countries in Africa. There were also people who were fairing a little better but still struggling. Neil and Greg came back to the states and started The Paradigm project to help those people who were surviving and help them to "build wealth". The Paradigm Project electric stoves would reduce the amount of time women and children needed to collect wood to burn and allow them to allocate that time towards school and other job opportunities. The stoves would allow them to have their own business in a sense, enabling people to sell stoves to their neighbors and allowing them to earn a bit of a profit. Neil and Greg wanted to "create jobs, opportunities for those who work to lift themselves out of poverty".
The focus of the Paradigm Project bridges the gap between social and ecological issues facing the world through a clever business model. Taking on seven Sustainable Development Goals is a difficult task, but Neil and Greg have already shown incredible progress in building their business to do just that. The benefits from the Project include:
The Paradigm Project recognizes that business has the power to create sustainable avenues to build wealth and opportunity in developing communities.
The Paradigm Project Business Model:
Societal Benefits:
Environmental Benefits:
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Neil Bellefeuille, Co- Founder