LaFabrica Craft

Green Horizons: Pioneering Tomorrow's Packaging Landscape

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Authors

Adityan S

Adityan S

Vishakha Rawat

Vishakha Rawat

Tenisha Sarma

Tenisha Sarma

Aminya Bansal

Aminya Bansal

Pranay Upadhyay

Pranay Upadhyay

School

Goa Institute of Management

Goa Institute of Management

Professor

Divya Singhal

Divya Singhal

Global Goals

12. Responsible Consumption and Production 13. Climate Action 15. Life on Land

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Summary

LaFabrica Craft pioneers innovation in the packaging industry by fundamentally transforming the materials-to-use paradigm. Through a commitment to 100% biodegradable raw materials, meticulous design processes, and a groundbreaking paper bag with reduced material usage, the company revolutionizes conventional practices, aligning with the United Nations Sustainable Development Goals for responsible consumption, climate action, and terrestrial ecosystem preservation.

Innovation

LaFabrica Craft's innovative approach is rooted in a fundamental shift – altering the materials-to-use paradigm to combat the burgeoning issue of waste and pollution. Sachin, the representative of this biodegradable packaging and product design company, articulates their commitment to using 100% biodegradable raw materials. The meticulous design processes employed in transforming these materials aim to provide a tangible solution to the pervasive problems of pollution and waste. The company also addresses the United Nations Sustainable Development Goals (SDGs) related to responsible consumption and production, climate action, and terrestrial ecosystem preservation.

This commitment stems from the realization that conventional environmental problems often originate from the use of non-biodegradable materials. LaFabrica Craft strategically embraces materials like paper, derived from various naturally available sources, offering a versatile and eco-friendly alternative. They are exploring Corrugation, Mono Cartons, Rigid Boxes & Specialty Papers, etc., all of which are paper-based solutions for packaging. The journey of innovation traces Sachin's background in architecture, a foray into electric cycles, and a transition to furniture design. Identifying unaddressed problems in sustainable product design became the impetus for the establishment of LaFabrica Craft.

The company's dedication to understanding the entire business cycle led to the creation of an entity exploring every aspect of the production process. Overcoming initial financial challenges, the company diversified into stationery, which provided the necessary stability to revisit and promote its flagship product - the biodegradable paper bag. Notably, LaFabrica Craft achieved an innovation milestone by developing a paper bag using 18% less material and eliminating the need for glue in its production.

Green Horizons: Pioneering Tomorrow's Packaging Landscape

Inspiration

Sachin's journey into biodegradable packaging was sparked during a spirited argument with a friend in a factory. The thought-provoking question raised during the conversation - "Why don't we pioneer the development of something biodegradable?" - lingered in Sachin's mind and eventually blossomed into a profound passion. This inspiration, coupled with his background in architecture and design, positioned him as an entrepreneur with a holistic understanding of both manufacturing and design processes.

The fusion of creative acumen and practical knowledge ignited Sachin's entrepreneurial spirit and equipped him with a holistic understanding of product development. The journey exemplifies the transformative power of a simple yet profound idea, evolving into a mission to contribute to a sustainable and environmentally conscious future through innovative biodegradable packaging solutions.

Overall impact

LaFabrica Craft's impact extends far beyond traditional business metrics to encompass societal and environmental transformation. In the vibrant landscape of Goa, the business became a lifeline for the creator transcending mere profits to become a shared endeavor toward a common goal. The impact started with the empowerment of the creator, expanded to the local community, and found resonance in environmental consciousness. "Our entire engine runs on fossil fuel, so we need innovative solutions. I have tried changing the micro-climate. Packaging is a significant challenge, and it's essential to challenge the status quo," says Sachin.

The business offered jobs and economic stability to the local community, creating a haven where work was a shared endeavor toward a common goal. Stationery became an art form; crafted from recycled paper and cotton, it narrates stories of resilience and environmental consciousness. Manufacturing nearly 10,000,000 biodegradable bags daily, LaFabrica Craft not only became champions of sustainable practices but actively replaced significant amounts of plastic. This replacement of plastic contributes tangibly to a cleaner, greener future. LaFabrica Craft's commitment to sustainability serves as a beacon, inspiring individuals to make eco-conscious choices and fostering a shift in societal perspectives.

Business benefit

LaFabrica Craft's commitment to sustainability is not just a noble endeavor but also a strategic move that reaps significant business benefits. Developing and promoting products like the biodegradable paper bag with innovations reducing material usage and eliminating the need for glue positions the company as a leader in sustainable product design. Diversification into stationery and innovative solutions like the glass packaging design showcases a commitment to continuous innovation.

The focus on sustainable practices and eco-friendly alternatives can give LaFabrica Craft a competitive edge by appealing to environmentally conscious consumers. The positive brand image and reputation established through sustainability efforts contribute to attracting consumers who value environmental responsibility. Over time, these sustainable practices can lead to cost efficiency through reduced waste, efficient material usage, and potential tax incentives for eco-friendly initiatives.

Social and environmental benefit

LaFabrica Craft's impact on society and the environment is profound, echoing through layers of societal consciousness and environmental preservation. The commitment to sustainability serves as an inspiration, fostering awareness and encouraging individuals to make eco-conscious choices. The empowerment of the local community and the creation of sustainable products from recycled materials contribute to societal well-being.

The environmental benefits are evident in the reduced waste, minimized environmental footprint through recyclable materials, and a commitment to exploring biodegradable elements. LaFabrica Craft challenges existing norms, particularly in the consumer product space, by addressing packaging-related pollution. The company envisions an ecosystem maximizing the use of locally available biodegradable materials and offers solutions that extend beyond the business realm to contribute to a healthier and more environmentally conscious society.

Interview

Sachin Gangadharan, CEO

Photo of interviewee

Business information

LaFabrica Craft

LaFabrica Craft

Dona Paula, Goa, IN
Year Founded: 2020
Number of Employees: 11 to 50

LaFabrica Craft, founded in 2020, operates in Goa, India, and focuses on sustainable packaging solutions. They design and develop biodegradable packaging products, offer product design interventions to enhance sustainability, and conduct research and development for innovative solutions. Their services cater to various industries like food & beverage, fashion & textiles, and health & wellness.