Innovation

One of the initiatives the firm has taken is that they are working towards a better future. People, in general, have started having climate talks and Adrish has already started working towards a sustainable future.

The UN SDG this firm is following is SDG 12 which is responsible production and consumption.

Adrish is working on zero waste in its operations which is a very unique initiative and many firms have now started adapting it. Since people are more inclined towards fresh and organic products and are moving away from artificial products to organic products. Adrish have completely organic stores and are providing every product that is organic in nature.

Inspiration

The founders of the business said: “ We were involved in organic farming and we used to supply organic products, during this time we observed that everything was plastically packed and plastic never decomposes, we also got the feedback from our customers that they don’t want the organic products wrapped in plastic, we also got to know about the later effects of plastic disposal on environment and how harmful it is, all of these factors inspire us to start a store like Adrish.”

Overall impact

Adrish's innovation is one-of-a-kind. Following the zero-waste and organic principles can greatly benefit society. Climate talks are taking place all over the world, implying that global warming awareness is growing by the day. This company has begun to take action in this regard.

The actions performed by this company today will not have immediate effects, but they will have a greater influence on the environment in the future. People are becoming more conscious of the importance of abandoning artificial items in favour of natural and organic alternatives. Adrish can serve as a one-stop shop for these types of clients.

Business benefit

The store was started in Pune in the year 2018, after that in 3 years, 16 more stores have been opened in different cities around the country. The number of employees directly associated with the store chain are 200.

All these things happened because the business is serving a good cause and also the customers are supporting the cause, they are promoting organic production and consumption. Adrish is associated with around 12000 farmers and is helping them by providing business opportunities and training. The store is expanding its product range and now provides almost everything a person needs in daily household routine. The store also supports self-help groups which comprise of 90% women.

Watch video

Social and environmental benefit

The store is a zero waste store , which aims to reduce the use of plastic in packaging in particular. The organization also promotes the eco-friendly and organic lifestyle by providing all the organic products it can in the form of vegetables, fruits other groceries decorative materials, clothes, kitchen ware even daily use personal items like tooth brushes. Customers are getting an organic substitute for almost all of their daily needs, thus promoting this ecofriendly culture which benefits environment and society. Adrish also supports farmers and women entrepreneurs through self help groups. Apart from this there are a range of eco-friendly packing and zero waste essentials available at the stores like paper bags, containers and pouches so that people in all together minimize the use of plastic. Reduction in the use of plastic is the main aim and inspiration for the founders of Adrish.

Interview

Mr Gajendra Chowdhury, Co-Founder